Coaching
Real Estate Sales Coaching Tips on Handling the Objection “Will You Lower Your Commission?”
Understanding the Real Estate Commission Objection
No Real Estate Sales Agent ever wants to hear an objection. And the one sales objection that is feared most is the commission objection. When ever this objection shows up it usually causes a sales agent to trigger, flooding their mind with all kinds of negative emotions and thoughts. Once you have had a triggered response to any objection, developing a powerful response becomes impossible. So how can you rise above this situation?
Developing the Strategy Helps You Win
At on of our F.A.S.T. (Fundamentals, Attitude, Skills,Training) Sales Training Programs, I started with my session on Objection Handling. I asked the question “What are Sales Objections?” only to have one seasoned sales person pipe up with, ”necessary!” We all laughed. In fact, this idea is exactly correct. An objection is a buying signal from the prospect who is really saying “I’m ready to get started, but I have this emotion I need some help with.” It’s the sales persons roll to help the prospect through the selling process, especially when their emotions show up to hijack their buying decision. Having a solid strategy and the skills to help your prospect will make the sales process more successful and usually result in a sale.
Success Coaching Tips in Handling Sales Objections
The best way to handle any real estate sales objection is to develop a strategic response in advance, practice your reply until it flows easily and mentally prepare yourself for objections. Here are some simple tips”
1. Expect Sales Objections: The only time you really need to worry about sales objections is when you don’t get them and they are not moving forward. That means your sales process has failed along the way and you missed the indicating sign. The best thing to do is to back track and go over the key points making sure you have buy-in prior to moving on.
2. Practice Your Sales Scripts: Roll play your scripts until you feel comfortable and confident in what you are saying. Have at least 3 different ways to handle each sales objection. That way you will definitely be able to help your prospect through the buying process.
3. Manage Your Self Effectively: You need to maintain control of your own emotions so you will be able to help the prospects through theirs. Remember to stay focused on the sales process and when objections show up, don’t take it personally. It has nothing to do with you and everything to do with a health sale!
Need more information on sales and how to improve your skills? Why not contact us for a free consultation and get your questions answered.
Business Coaching Tips to Plan for Peak Flows in Your Business
Business Owners Must Know What Peak Flow is and How to Increase it
Your business will have ebbs and flows; times of intense volumes then rest periods. Every business has cycles that are specific to their industry and economic climate. It is critical that business owners understand how much they are able to do when things get busy. If your business experiences a high amount of volume in a few months, you will need to have systems and staffing capability to handle that peak flow. If you don’t have the capacity you will ultimately loose clients and your reputation.
Take a look at your Peak Flow and examine where your current business structure does at handling the volume. Do you have enough employees? Are you able to manage all aspects of your business effectively when it get’s busy? What areas will suffer with a lack of employees, equipment, or proper follow-up? It’s great to do a record volume one month, but if you are unable to effectively invoice and bill your clients that will increase your collections efforts. More time spent on collections that could have been avoided is something you want to change. Not to mention that slow invoicing is the number one thing that leads to bad debt.
Once you begin making mistakes and messing up due to being overworked, you will end up spending extra time soothing things over with your clients in an attempt to keep them. The extra effort you spend after mistakes are made compounds the problem increasing your stress and reduces your capacity in your busy times. The end result to this process is that you loose control, clients and valuable business.
The Key Indicators to Watch For
As you look through your business operation at peak times, take a look at what you stop doing from time to time even when you are not busy. We all have things we don’t like doing; things like filing, prospecting, paperwork and even follow-up. If you’re not doing these from time to time when you have time to do them you can be sure that you will drop them quickly when you are busy.
The next thing to look for is how stress is working for you. Reasonable stress will increase a business person’s performance to a point. Once we hit the point that we cannot bare the level of stress we are under, our performance will radically drop immediately. A combination of time and intensity can tell you more about your stress capacity. Understanding this capacity will help you plan for the help and changes that you need to make to keep your business working effectively.
So remember, everything you do as a business owner or employee has a maximum capacity to perform in busy times. How much work you can handle will be determined how you do things. Considering your peak flow in advance will prevent system failure and lose of clients. You owe it to yourself to plan in advance – it can save you thousands of dollars every year!
Business Coaching – Increase Your Motivation and Your Business Success
Intensity of Focus Increases Motivation and Business Success
All business and coaching professionals that focus on leadership development understand the importance of motivation in any success. Motivation is the power or fuel that enables us to accomplish great things in your life and business.
We’ve all experienced the driving force of a young child with a desire for something they want. The intensity of their focus can only be described as a fixation. When they have their mind set upon or fixed upon something we all know how hard it is to change their mind. Children will stand their ground, stomp their feet and resist your direction in defiance until they get what they want. The resistance to change is enormous. This desire or intensity of focus is really the power of passion that is alive inside of ever child.
Singleness of Purpose
What if we as business owners and sales people could develop our internal leadership with such a burning passion that it overrides all normal balance and bios? What if it was already inside of us waiting to be released? We could accomplish the impossible! Nothing could stand in our way. So why don’t we naturally think this way?
What usually stops us is our awareness that such extreme behaviour is not socially acceptable to get what we want. We have been cultured and trained to live, work and think within boundaries that society calls ‘normal’. These preset parameters dictate how we live, what we can expect and our understanding of success. However if we choose to, we can stir our own internal passion to give ourselves new resources to move our business and sales forward accomplishing new success. It is this singleness of purpose that can give birth to a burning passion.
Making the decision to stretch yourself and break the barriers that exist on your life is a huge step. It will take some thought, persistence and support. The power that can be released will fuel your growth towards any success you choose. Making the choice is the first step, persisting through the resistance is the second and living out your passion will give you everything you hoped for, success!
Outsourcing; a Real Estate Sales Coaching Power Tip
Increase Productivity During Peak Times
Increasing Your Performance by Planning for Your Peak Selling Times
Productivity is vital in every real estate business, but productivity without efficiency can destroy your business. To keep your productivity going you will need a team of professionals you can rely on during peak times. Some of those would include a sign installer, virtual assistant, graphic artist, photographer, courier or personal assistant. You will want to develop systems to work with these people so everyone know how the system works especially in peak times. Once you have all your support team systems working well you will find that your maximum capacity to produce sales will increase substantially.
Action for the Week:
- Conduct a review of every existing system that you have looking for how much it can handle and what it looks like when it breaks down.
- Decide what systems you need when you get busy, what order you need them in and who could do it for you – make a list.
- Write out your first system; all the steps and how the system will work.
- Now repeat for the next system, and so on!
Real Estate Coaching Tip – Shift Performance to get to the Next Level
Benchmarks Tell You When Your Real Estate Business Will Need To Change
Benchmarks in your real estate business tell you when your business will be going through a change. Every business or organization has growth steps where they need to change their systems and procedures to better handle new growth. A real estate business that runs as a sole proprietorship will have different styles of internal procedures and systems than a business that runs 10 employees. All real estate sales people will change their operational practices when they hit different levels of accomplishment. It is important to understand what will need to change and when to change them in order to have successful growth.
Preparing for a Real Estate Performance Shift
Knowing when you will be going through a real estate performance shift indicated by a benchmark helps you mentally and physically prepare. It helps you move to the next level in your business development with the least amount of resistance and trouble. Imagine having a small home, two bedrooms, one bath filled with 3 families totaling 15 people. That’s a home that is over it’s capacity! The same principles applies to the skills you use in your real estate business. Every time you go to a new level in your business you will need to review all the processes and procedures that you currently use. To succeed you will need to imagine what the next success level looks like and see what challenges show up. Then you can begin to modify what you are doing to achieve greater results. Look at top producing real estate agents in your office for clues or even take them or lunch and ask them questions. Remember to focus in on Increasing Capacity; getting more done in less time becomes the key currency to success at the next level.